KISS have reportedly struck a deal worth $300,000,000. The multi-platinum classic rock group, who called it a day with the conclusion of a farewell tour last December (although the band will still continue on as digital avatars, believe it or not), have apparently sold their catalog, master recordings and publishing rights, along with their name, image. and likenesses, to Pophouse Entertainment Group AB.
That same company is also overseeing the band’s upcoming digital reincarnation as digital avatars, having previously made a similar move with ABBA. Fortune reported on the sale, nothing the exact details were not publicly disclosed.
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